ITV is the home of mainstream drama. We make series, serials and single films for broad, mainstream audiences, regularly achieving ratings above 6m. Our output aims to have variety and depth. It includes period series Downton Abbey, crime series such as Broadchurch and Unforgotten, and BAFTA award-winning serials such as The Lost Honour of Christopher Jeffries and Cilla.
Our two soaps Coronation Street and Emmerdale provide the bedrock of our weekday schedule. These long-running dramas have been entertaining the nation for decades and are at the heart of the national conversation on a daily basis. They provide a solid inheritance for our 9pm dramas.
Drama for autumn 2015 included the final series of Downton Abbey alongside returning series Doc Martin and Lewis, returning serial Prey, and new returning serial Unforgotten. 2016 will see us welcome back Scott & Bailey, Endeavour, Grantchester and Vera, to name but a few, and we will have many new shows including period series Victoria, all new Maigret, crime serial Marcella, and true crime dramas Dark Angel and The Secret.
We are looking for clear ideas which can deliver the highest quality popular mainstream drama to the largest audience. No subject is off-limits - we can rise to celebratory, hilarious highs or plunge to very dark areas of human behaviour. But we will always look for mainstream appeal and an accessible way in for our audience.
This might be the kind of story, type of character, or a piece of clever casting. We can take our audience to places they have never been as long as we don’t alienate them. An ITV drama is never cynical and is always entertaining, and even in the darkest stories we seek the hope of redemption. We don’t do black comedy or satire, and we can’t be bleak.
We are looking for ideas of all shapes and sizes. While finding returnable series is a priority, we also need two, three and four parters, ideally with the potential to return though not exclusively. We also need one-off films to be Bank Holiday specials. Finally, don’t forget that there are opportunities for series on ITV2. These ideas need to be comedy drama, younger-skewing and non-genre.
You can email your idea to any of the commissioning team as a one-liner, paragraph or a couple of pages by using Drama.Commissioning@ITV.com
We aim to respond to all submissions within about six weeks.
Please note: we only accept submissions from established drama production companies.