Back in February, we launched our amazing campaign to Get Britain Reading.
Enlisting the help of some A-list stars, plus the Prime Minister, we asked our viewers to donate books and pledge to read for 10 minutes a day.
Over 26,000 books were donated, helping transform the lives of the children who are now reading them.
According to the World Literacy Foundation and the National Literacy Trust, thousands of kids are leaving school without adequate reading skills.
One in three children, between the age of 7 and 16 years old, does not own a book and over six million adults in Britain cannot read properly. Daybreak wants to change this.
WHY ARE WE DOING IT?
We are engaged with the charities, supporting the campaign, on the issues surrounding illiteracy and dyslexia, in children and adults. Plus we aim to help families caught in a trap through generations not having gained the vital reading skills they need to get ahead in life.
We are also involving schools nationwide, building a complete library for one school that currently does not have one, and meeting communities and people who we are genuinely setting out to help.
A Daybreak & First News survey of nearly 1200 kids has revealed:
- 96% of children surveyed have read a book in the last week
- 39% of children surveyed never read to or with their parents
- 40% of children surveyed say no one reads to them
- 46% of children surveyed say they would like their parents to spend more time reading to them
- 94% of children surveyed say they see their parents reading
- 89% of children surveyed think it's very important to be able to read
Our campaign is aimed at getting viewers to recognise the importance of reading.
No-one should have to live without this basic skill, so help Daybreak to GET BRITAIN READING.