The feud between One Direction and rising star Jake Bugg escalated tonight as the singer suggested the boy band sensation aren't really a "band".
Speaking on the red carpet at the NME Awards, 18-year-old Bugg - who is nominated for Best Solo Artist and Best Album - said he didn't want to "wind them up".
However, when asked whether he was pleased 1D boys are nominated for Worst Band, Bugg went on to say, "I don't know how they can really be considered a band, though to be honest. I'm not too sure. I think the more I play on it, it'll wind them up".
Pressed on whether their global success and popularity vindicates their place in the music industry he continued, "They're there to look good. Music wise? I assume they don't really have a clue".
"We'll just see. They might do. Probably the ugliest one is the best singer. He might know a couple of chords".
The spat began when Bugg criticised the quintet in an interview and expressed his disgust at people referring to them as "the new Beatles".
1D members Louis Tomlinson and Niall Horan then wrote on Twitter:
Really buggs me that artists we're fans of ,flip on us in the press !From @NiallOfficial on Twitter: