Campaigners are hoping to reunite children with their families through a social media drive to join a day of action today.
It is estimated that 140,000 children and young people go missing in the UK every year according to the charity Missing People.
Celebrities including Stephen Fry, Philip Schofield, and Matt Dawson, threw their support behind the Big Tweet for Missing Children which is taking place throughout the 24 hours of International Missing Children’s Day.
Stephen Fry, who is the patron of the charity said:
The charity will tweet a different missing child’s appeal every 30 minutes for 24 hours, using #TheBigTweet throughout the day.
Last year the online event generated 58,000 retweets of appeals throughout the day, and two of the children featured were found.
Jo Youle, Missing People Chief Executive said:
Merinda Peppard, social media expert from HootSuite, who are helping with the campaign said:
Anyone can help save a child’s life, by signing up for reminders at www.missingpeople.org.uk/BigTweet, and retweeting appeals using #TheBigTweet on the day.