Hundreds of young children are having their teeth removed because parents are feeding them too many sweets and sugary drinks, according to dentists.
Good Morning Britain spoke to a dentist who had sent a one-year-old to the hospital to have four teeth removed because their tooth decay had become so bad.
British Dental Health Foundation figures also paint a picture of poor dental hygiene in Britain's youngsters - one in three children will have dental decay by the time they hit five.
North of the border, 14% of Scottish children have had a tooth extracted by the age of five.
The latest NHS data backed up this trend - dental problems are now the fourth most common reason young people under 17 are admitted to hospital.
Reporter Nick Dixon went to a dentist's surgery in Rochdale to investigate.
Dentist Francisco Casserley from the Roch Valley Practice explained:
– Francisco Casserley
We saw one yesterday, a child of the age one, who we had to refer to have four teeth out under a general anaesthetic.
We had incidents last week where parents put custard into their child's bottle. Coke is not uncommon for them to put in the bottle.