Biz Stone, the co-founder of Twitter, has told ITV News he believes social media sites are "just getting started."
Some online platforms have seen popularity decline in recent months with Facebook down 6% in active usage while Twitter declined by 3%, according to the GlobalWebIndex Social.
Facebook in particular was suggested to have peaked with academics at Princeton University in the US predicting the site could lose 80% of its users by 2017.
However, despite the reported decline, Biz said social media sites were "new in the grand scheme of things" and are attempting to see what does and does not work online.
Stone added that he would like to see social media sites harness their global reach to create a "more co-operative and collaborative" society.
Despite Stone's optimism on the power of social media, many users have criticised sites, including Twitter, for their failure in tackling trolling.
Former footballer and pundit Stan Collymore, who has been the victim of online abuse, earlier this year directly accused Twitter of "not doing enough to combat racist, homophobic, sexist [and] hate messages, all of which are illegal in the UK".
A troll who tweeted about the death of stabbed teacher Ann Maguire was jailed for eight weeks due to the remarks he made on the micro-blogging site.
However, Stone said that despite the negative aspects of social media sites "the good far, far outweighs any bad".
Stone added that he believed the freedom of expression on Twitter had led to "more empathy" across the world.
Biz Stone has a new book out called Things a Little Bird Told Me: Confessions of the Creative Mind.
Q&A with Biz Stone
ITV News asked its Twitter and Facebook followers what questions they would like to ask Stone. After several responses we selected these three questions.
- Why is there a restriction on the amount of characters on a Twitter post?
- Why did you decide to make Twitter?
- Is your name really Biz?