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  1. ITV Report

Black Friday: but is the high street or online the big winner?

Retailers across the region are hoping for bumper sales as Black Friday gets underway.

It is predicted that we'll spend over £8 billion on deals over the next four days.

While many deals have been available earlier this week, thousands of shoppers are expected to go in-store or online today for the Christmas bargains.

Goodies flying off the shelves at an Argos warehouse in Kettering Credit: ITV News Anglia

Despite high street stores appearing quiet, with little sign of queues seen in previous years, Britons will spend just under £2.6 billion today alone- that's an 8% increase overall on last year.

We're also expected to spend £7.8 billion over the four-day period including Cyber Monday, up 7% on last year, according to predictions by VoucherCodes and the Centre for Retail Research.

Last year retailers saw a 12% rise in online spending on Black Friday.

Shoppers in Cambridge today. Credit: ITV News Anglia
Argos spend a year preparing for today alone. Credit: ITV News Anglia

A spokesman for Argos, which has a major distribution centre in Northamptonshire, said it takes a year for the firm to prepare for Black Friday.

The company received over 800,000 visitors to its website between 9-10pm on Thursday 23rd November- the first hour of its Black Friday promotion.