A blood cancer charity has welcomed a 943% increase in bone marrow donor applications following an appeal by a Northampton family.
The parents of nine-month-old Joey Ziadi launched a plea for people to join the Anthony Nolan register after their son was diagnosed with a rare blood disorder.
Joey is one of only 800 people in the world with Diamond Blackfan Anaemia. His best hope of a cure is a bone marrow transplant in a few years' time.
The family launched their appeal after discovering that Joey's four-year-old sister Isabella is not a match.
A mother's appealing for bone marrow donors to come forward to help her son overcome a rare blood disorder.
Nine-month-old Joey Ziadi is one of only 800 people in the world to be diagnosed with Diamond Blackfan anemia and needs regular blood transfusions just to stay alive.
In the future, he'll need a bone marrow transplant so his mum has launched a campaign to ensure he has the best chance of finding a match.
Click below to watch our report from Russell Hookey