With 100 days to go until the General Election, an exclusive poll commissioned by ITV News has highlighted the top concerns for voters.
Nationally, the NHS came out as the biggest issue.
But here in the East, immigration is the top priority - 55% of those questioned said it should be a main focus for the government - compared to 49% nationally.
Managing the National Health service is a very close second for our region, with 53% saying it should be a priority issue.
And the cost of living rounds out the top 3 - with 25% citing it as a concern.
ITV News Anglia's Political Correspondent Emma Hutchinson has been talking to all the main party leaders about what they're doing to convince voters.
On the day that the Conservative Party unveiled their election manifesto, Labour has used the east to launch its attack, criticising David Cameron's failure to include the NHS at the top of his election pledges.
Ed Miliband was in Stevenage where he made it clear that the NHS is Labour's priority.
The health care system is likely to be a big election issue after a bleak start to 2015 for our health services...
Addenbrooke's in Cambridge was named as one of the worst performing for A&E waiting times in our region.
Major internal incidents were declared at Addenbrooke's and Peterborough City Hospital, with black and red alerts at others.
The private company running Hinchingbrooke in Huntingdon pulled out of its contract for the NHS Hospital.
Today Ed Miliband said Labour would turn around the fortunes of the NHS with more resources.
Click below to watch a report from Matthew Hudson:
Politicians who recommend leaving the European Union risk making the country more vulnerable to terrorism, Ed Miliband has suggested during a Q&A in Stevenage.
The Labour leader, who was in Paris yesterday to show solidarity after the Charlie Hebdo attacks, said cross-border co-operation over security was crucial.
Speaking at an event with voters in Stevenage, Mr Miliband reiterated that he wanted the UK to stay in the EU.
"Think about terrorism and counter-terrorism. We are much better working across borders to do that," he said.
"Think about our economy... I just think we are much, much better working within the EU than not."
Asked afterwards whether Mr Miliband thought the Paris attacks had strengthened the case for staying in the union, a senior Labour source said: "It's certainly his belief that security is one of the issues where working across the EU shows its obvious benefits.
"We all remember from 7/7 that the European arrest warrant (EAW) played a vital role in bringing those suspects back to Britain. The EAW has been a very useful tool in dealing with security issues since it was introduced."
Pressed on whether that meant politicians who wanted Britain to leave the EU were endangering people, the source said: "I wouldn't back away from that interpretation.
"I think security is an important part of what the EU does."
Ed Miliband has been taking part in a Q&A session with an invited audience in Stevenage.
The Labour leader spoke for around 80 minutes this morning, answering questions from the group of pre-selected people at Stevenage Arts and Leisure Centre.
Stevenage is a target seat that Labour wants to win back in the General Election.
The Labour leader Ed Miliband has been in Cambridge today.
He was campaigning in the Market Square ahead of the county council elections on May 2nd.
It was part of a tour to the region that had to be re-scheduled following the death of Baroness Thatcher.
Labour leader Ed Miliband's been in the region today, launching his party's local election campaign in Ipswich. He was also due to visit Cambridge and Stevenage but those visits were cancelled following news of the death of Baroness Thatcher.
Malcolm Robertson reports...
The Labour leader Ed Miliband has been in our region today, launching his party's campaign for the 2013 local elections.
This morning in Ipswich, he pledged to give councils new powers, to stop pay-day lenders and betting shops swamping our high streets. He also set out proposals to change planning laws so councils can refuse permission for certain businesses.
A Labour government will give councils new powers to stop pay day lenders and betting shops swamping high streets, Ed Miliband pledged.
Businesses that do well out of hard times are springing up in place of shops, restaurants and banks but town halls are almost powerless to act, the party leader warned.
He set out Labour proposals to change planning laws so councils could refuse permission for certain businesses, including payday lenders that "engulf" people in debt.
The Labour leader Ed Miliband is due to launch his party's campaign for the 2013 local elections in the region today, Monday 8th April. Mr Miliband who recently held a policy launch in Bedford, will visit battleground constituencies in the East as part of a three day campaign.
The long and probably bitter campaign leading up to the next General Election may have begun right here in the East of England.
Ed Miliband chose Bedford as the setting today for his first major policy announcements.
The Labour Leader wants to see the reintroduction of the 10p tax band which was famously scrapped under former Labour PM Gordon Brown. And funding for it. would come in the form of a new "mansion tax."
Click below to watch Elodie Harper's report and reaction from Westminster from ITV News Anglia's political correspondent Emma Hutchinson:
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