Staff at the Original Factory Shop in Fakenham have been praised for leaving the building so quickly once the fire alarm sounded.
Marketing Director Colin Leggatt said workers got shoppers out and left immediately without going back for their possessions. Phones, car keys and bags were all burned.
Mr Leggatt said the company was trying to find work for the 12 employees at its other branches in Dereham and Snettisham while it looks for other premises in Fakenham. It'll hold a staff meeting tomorrow.
Staff are also being offered counselling to help them come to terms with Sunday's blaze. The company says work to find out what started the fire may take some days.
Firefighters who spent all weekend tackling a blaze in Fakenham town centre have released photographs showing what they had to deal with.Read the full story ›
Experts are to be called in to demolish the remains of historic buildings ravaged by fire in Fakenham.
The old Aldiss building on Upper Market Place is a smoking ruin after Sunday's fire. More than ninety fire fighters brought it under control. Crews were at the scene overnight.
People were led to safety from flats in the row but no-one was injured. Norfolk's Fire chief said the buildings could not be saved.
Norfolk's Chief Fire Officer Nigel Williams has spoken of the challenges of fighting the Fakenham fire and what lies in store in the days ahead. You can see pictures here of the devastation left by the blaze in Upper Market Place.
One fire crew will remain at the scene on standby throughout the night.
Fire crews remain at the scene of one of Norfolk's biggest fires for yearsRead the full story ›
Norfolk Fire Service has released more details about the fierce blaze that tore through historic buildings in the heart of Fakenham yesterday. Crews from Fakenham, Wells, Kings Lynn, Dereham, Reepham, Sandringham, Sheringham, Aylsham, West Walton, Hunstanton and Sprowston were in action.
Water carriers from Hethersett and Fakenham were used, together with aerial ladder platforms from Kings Lynn and Earlham.The welfare unit from Attleborough and the control unit from Wymondham were also on site.
Relief crews from Swaffham, Holt, Hingham, Mundesley, Harleston, Gorleston, Acle, Watton, Methwold, Cromer, Heacham, and Stalham also attended and fire fighters remain at the scene today.
Investigations are continuing into a fire which destroyed an historic row of buildings in Norfolk in one of the biggest blazes seen in the county for years.
Ninety firefighters tackled the blaze in Fakenham. Roads were closed as crews tried to douse the flames.
Eighty people had to leave a nearby church when the alarm was raised just as Sunday service was about to begin.