Two of the region's athletes have been nominated for the title of European Athlete of the Year.
Milton Keynes long jump Olympic champion Greg Rutherford and Cambridgeshire high jumper Robbie Grabarz have been nominated for the award, chosen each year by the European Athletics Association.
The pair face stiff competition as they are up against double Olympic champion and current holder of the title Mo Farrah.
Olympic long jump gold medallist Greg Rutherford is being honoured with an open-top bus parade through Woburn Sands near Milton Keynes.
A breakfast conference was held at the University of Essex today to discuss the Olympics legacy and how local businesses can benefit.
Paralympic swimmer Jessica-Jane Applegate is cheered on her return to Great Yarmouth