ITV News Anglia has been finding more about the work of the transplant unit at Addenbrooke's hospital in Cambridge as part of ITV's From The Heart campaign.
The Valentine's week project aims to increase the number of people willing to join the Organ Donation Register.
In the Anglia region there are nearly 1,000 people who need a transplant yet more than two-thirds of people are not on the donor register.
Iain Maxwell from Suffolk had a kidney transplant just three years ago and is now taking part in the World Transplant Games in South Africa.
Almost a thousand people in the Anglia region need an organ transplant and there's a desperate shortage of donors.