It is the region's biggest agricultural event - up to 90,000 people are expected through the gates at the Royal Norfolk Show over the next couple of days.
Big numbers then, but there is criticism the show organisers are taking advantage of punters, with a family a ticket at the gate costing in excess of £60. Watch Jim Rice's report.
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Today was the hottest day of the year so far but temperatures will be down a little tomorrow with the risk of thunder.
A sizzling day for the Anglia region with temperatures rocketing into the mid 30's.
It's definitely hot out there today, with temperatures in some parts of the region hitting 32°C! Here are YOUR best tips for keeping cool.