A Government minister has called for a shake-up in ambulance response targets in rural areas following the death of a young chef in Norfolk.
It took two hours for an ambulance to get to 26-year-old Peter Nelson who had suffered a brain haemorrhage.
His local MP has described it as completely unacceptable and wants an urgent review of the time it takes paramedics to reach urgent cases.
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Henry Huggins, who was 48, suffered "catastrophic" brain injuries and never regained consciousness after he was attacked in August 2013.
Fans were left upset after fights broke out among some in the crowd, despite the event being billed as a 'family event'.
The club hopes the new partnership will help them challenge in League One with an increased playing budget.