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New scheme to cut down on plastic bottles

The scheme's already been piloted in Norwich and Hunstanton. Credit: Anglian Water.

People will soon be able to refill water bottles for free at shops, cafes and water fountains across the region.

Anglian Water is taking part in the scheme - which they have already piloted in Norwich and Hunstanton.

The aim is to cut down on the number of plastic bottles that are thrown away every year.

Non-profit organisation 'City to Sea' is behind the scheme.

We've seen a huge appetite for our Refill campaign across England, from individuals wanting to make a difference in their community to national chains keen to offer free refills to their customers.

Our Refill app puts the power to stop plastic pollution in people's hands - and now thanks to the water industry we'll be able to help everyone, from local communities to airports, to provide free refills on the go.

– Natalie Fee, Founder of City to Sea.