David Cameron has been on the election campaign in Carlisle

In his speech Mr Cameron vowed to tackle the "snobbery" against vocational education and make apprenticeships an attractive and rewarding alternative to university

The PM was speaking at System Training, based at Carlisle Airport, which has almost 700 apprentices.

The CEO of System Training, Robin Brown, says David Cameron's visit was a great boost for the company and the area.

See the Prime Minister's full speech below.