A 49-mile cycle relay has been held, to mark the opening of new interactive tourist boards along the Copeland Coast.
The audio visual boards tell people about the area.
They were designed with help from the local community, and it's hoped they'll bring more visitors.
Tourism bosses say business is booming in the Lake District, despite this year's summer being disturbed by heavy rainfall.
According to Cumbria Tourism the number of visitors to the area in the first five months of 2015 is up by between four and eight percent, compared to the same time last year.
In the first five months of this year we're seeing between four and eight percent increase in visitor numbers, and occupancy in hotels, at caravan sites and self-catering accommodation.
So the weather doesn't seem to be affecting us at all."
Council announces bumper year for D&G tourismRead the full story ›
The market town of Alston has been awarded £1.7million from the Heritage Lottery Fund to attract extra visitors and boost the local economy. Hannah McNulty reports.
For the first time, the amount of money brought into the region has exceeded £300 million.Read the full story ›
Four attractions in Dumfries and Galloway and the Scottish Borders have been recognised by TripAdvisor for their consistently high reviews.Read the full story ›
Cumbria Tourism plans to make the region the Adventure Capital of the UK by 2018.
But as Fiona Marley Paterson has been finding out, some conservationists have reservations with the plan.
Fiona Marley Paterson's latest report into Cumbria Tourism's plan to make the Lake District the Adventure Capital of the UK by 2018.Read the full story ›
More than £200,000 has been earmarked to promote Dumfries and Galloway as a tourist destination.
Dumfries and Galloway Council has allocated the funds to VisitScotland.
The tourism company plans to market the region across the UK and abroad from June 2015 to April 2016.