More than 200 people braved the freezing temperatures today to take a dip in Windermere.
The aptly named Big Chill Swim was held for the first time, but organisers hope to make it an annual event.
This is John Bevir's report.
More top news
Longest cold spell of winter so far. Mainly dry and bright, but feeling bitterly cold today. Very wintry further east, blizzards possible
Mountain Rescue has seen a 5% increase in rescues and with the current conditions they're advising people to take extra care.
A look ahead at a wintry weekend forecast.