New figures suggest 30,000 Cumbrian families are now living in poverty.
The number of families earning less than £10,000 a year has risen sharply from 19,000 in 2009.
See Matthew Taylor's full report.
More top news
Kerrie brings you Saturday's pollen forecast
Kerrie brings you Saturday's forecast
Showers Saturday afternoon & evening could bring torrential downpours, hail & lightning. Risk of localised flooding and longer journey times