More international visitors are coming to Hull according to new figures which show tourism spending in the city has gone up by 6 per cent over the last year. It's thought there are now more than 16,000 tourism jobs in the city and the industry supports 1,800 local businesses.
The head of Hull's Culture Company has today outlined his vision for what can be achieved and how, on the first anniversary of the city being awarded City of Culture 2017.
Martin Green has been talking to Calendar's James Webster about his first six weeks in the job and the progress made since that big announcement.
The team organising Hull's year as UK City of Culture in 2017 says the planning is well ahead of schedule.
It is a year today since it was announced the city had beat off competition from Leicester, Dundee and Swansea to host the event and the council says it is already made an impact,
Visitor numbers and hotel occupancy are up and 14 new cafes and bars have opened in the city centre. Fiona Dwyer reports
The man leading Hull's City of Culture preparations says all the parts are coming into place to make it a successful year.
Visitor numbers to the city are increasing to events like the Freedom Festival.
Martin Green says the key to success is in the planning:
Hull MP Diana Johnson spoke in Parliament today, asking if there was enough urgency to make the city's City of Culture year a success.
A year ago today the city was awarded the honour for 2017 and the man in charge of organising it says he is assembling a world class team.
But, Ms. Johnson asked for a debate on how Hull can capitalise on the status with the help of the government:
The team responsible for delivering Hull's City of Culture programme will spend today updating people on their progress.
It is exactly a year since the city was told it would be the UK's culture capital in 2017.
Culture Company chief executive Martin Green says he will recruit a world class team for the project:
The newly-appointed Chief Executive of the 2017 City of Culture company will tell business leaders that a legacy of regeneration is "top of the agenda" for Hull's year as the UK's cultural capital.
Martin Green takes up his new role on October 1, but before then he will address the region's business community, alongside Hull: UK City of Culture 2017 Chair Rosie Millard, at a Bondholders breakfast this morning to mark the start of Freedom Festival, Hull's premier artistic and cultural event.
Mr Green, whose impressive track record includes being Head of Ceremonies for the London 2012 Olympic and Paralympic Games, said major events such as the Olympics, Tour de France Grand Départ in Yorkshire and the Commonwealth Games in Glasgow were a powerful tool for regenerating cities and communities and transforming their image.
The Bondholders is a fast-growing, private-sector led group of more than 230 member companies and other organisations that act as ambassadors for Hull and the Humber to encourage investment and job creation. The regular Bondholders breakfast events bring these ambassadors together to gain insight into new initiatives and developments within the region.
At the Freedom Festival Bondholders breakfast Mr Green will also urge local businesses to "join in" and invest in supporting the cultural programme.
The focus on legacy from 2017 will be underlined by Rosie Millard.
The Bondholders breakfast will be staged in the Big Top on the Freedom Festival site in Hull's Fruit Market. It will focus on how being UK City of Culture 2017 is acting as a catalyst for investment that will create a thriving environment for business.
Bondholders members will also hear from Hull City Council about how City of Culture is part of the overarching City Plan masterplan and details of specific projects such as improvements to Hull's public realm, plans for a major events and conference centre, and regeneration of the Fruit Market.
In addition, the meeting will showcase case studies of investment which are reviving Hull's waterfront and reinforcing its position as a focal point for Hull's creative community.
The man who masterminded the opening ceremony of the Tour de France Grand Départ is to be the Chief Executive of Hull's UK City of Culture.
Martin Green was also Head of Ceremonies for the London Olympic opening and closing ceremonies.
From 2007 to 2012, he was Head of Ceremonies for the London 2012 Olympic and Paralympic Games.
Overseeing a multi-million pound budget, he assembled the world-class team that delivered the truly spectacular ceremonies.
Hull MP Diana Johnson has called for a more even spread of funding across the country's art and cultural institutions.
Ms Johnson said that although the Arts Council awarded the city an extra £5 million ahead of the city taking the City of Culture mantle in 2017, London based organisations are favoured: