Hull fans have renewed their calls for consultation after the Tigers unveiled a new crest which does not include the club's name.
Hull unveiled a new club crest on Friday morning, with the design not incorporating the team name.
Hull City season ticket prices rise 30% for next season
Hull have signed Scotland international Robert Snodgrass from Norwich.
The clubs agreed a fee for the 26-year-old on Thursday, understood to be a one-off payment of £7million, and personal terms have now been settled on the winger's switch to the KC Stadium.
It is the second major signing of the close season for the Tigers, who last week bought former loanee Jake Livermore from Tottenham for a club record fee, rising to £8million.
Hull have agreed a fee for Norwich winger Robert Snodgrass.
It is understood that Tigers boss Steve Bruce has agreed to match the club-record fee that brought former loanee Jake Livermore to the club on Wednesday, with an initial £7million rising to £8million.
Scotland international Snodgrass, 26, scored seven times in 34 games for the Canaries last season but could not prevent their relegation from the Barclays Premier League.
He is eager to continue his top-flight career and is expected to undergo a medical and discuss personal terms in the next 24 hours.
Sunderland had been linked with a move for the versatile Snodgrass, but were reportedly unwilling to match the fee offered by Hull.
Should the former Leeds player become City's second summer signing it would provide further proof of the commitment shown by the club's controversial owner Assem Allam.
Although he has courted the fans' ire with unsuccessful attempts to rename the team Hull Tigers, as well as unveiling a new badge earlier this month, he has also agreed plenty of big-money signings.
Bruce has been allowed to break the transfer record several times since winning promotion, first with Tom Huddlestone's £5.25million capture a year ago, then in January when Nikica Jelavic and Shane Long came in for up to £7million each.
Livermore has already raised the bar again and Snodgrass would equal that mark.
Hull City have signed Spurs midfielder Jake Livermore for an undisclosed club record fee.
The 24-year-old midfielder has signed a three-year deal with Steve Bruce's side.
Livermore made 41 appearances and scored three goals as the Tigers finished 16th in the Barclays Premier League and made an historic first-ever appearance in the FA Cup final in 2013/14.
Delighted to now be a permanent member of Steve Bruce’s squad, Livermore is relishing the next chapter of his career with the Tigers.
“I'm delighted to be joining Hull City on a permanent basis," he said after completing the deal earlier today.
“I thoroughly enjoyed my season here on loan and I firmly believe that this club will keep on going from strength to strength. I made my feelings known that I wanted to come here permanently and once the two clubs had agreed the fee, it was very straightforward."
Speaking to ITV Calendar, Mark Gretton from fans group, City 'till We Die said: "You wonder what they are ashamed of that they can't bring themselves to say the name of the football club.
"We are bemused by it all. I can't think for a moment why, during the most successful time in the club's history, you have a new badge without the club's name on it.
"It flies of anything to do with marketing.
"It's a strange decision, we've no idea why they have done this and we're surprised the club said they've had no time to consult the fans.
"This [change of badge] was first floated in August last year. When a statement from the club came out last year, they said there would be a new badge and there would be consultation with the fans."
Nottingham Forest have signed Hull City striker Matty Fryatt on a free transfer.
Fryatt was out of contract at Hull and he turned down an improved offer from the Tigers last week to stay at the KC Stadium.
The news alerted Forest and tonight they landed the former Leicester City forward who was the Tigers' top scorer in all competitions last term with six goals.
It has been one of Hull City's most successful seasons. Their Premier League status was maintained, an historic place in Europe secured, and of course that heroic defeat to Arsenal in the FA Cup final at the weekend.
But Hull City fans suffered further pain today when they discovered just how much they will have to pay to watch their team next season.
The club announced that fans will have to pay nearly 30 per cent more for a season ticket in the 2014-15 campaign.
The increase has been met with anger by supporters, but the club say the prices are in comparison with Premier League rivals.
Matt Price reports: