A Midlands Fashion Awards organiser says tonight's event in Birmingham is a chance for the fashion industry to find the next niche "Christopher Kane"-type designer.
A Midlands Fashion Awards organiser tells ITV News Central about this year's categories at Friday's big event in Birmingham.
Jennifer Eason from the Midlands Fashion Awards on what visitors can expect from Friday's show, and her take on the Midlands' fashion scene.
Jules Cardozo-Marsh, who's working behind the scenes at the Midlands Fashion Awards in Birmingham, on why fashion talent should be recognised in places outside London.
Jennifer Eason from the Midlands Fashion Awards on Friday night's big show, how it began and how budding designers can showcase their work on a bigger scale.
Tonight, designers from across the region have been showing off their work ahead of one of the Midlands' biggest fashion awards shows.
The finalists of the Midlands Fashion Awards are exhibiting their work in the Jewellery Quarter in Birmingham, with the winners due to be announced next month.