An apprentice butcher from Shropshire has been named as the best young sausage maker in the East Midlands.
Jess Pugh is training at the Ludlow Food Centre while on a two year apprenticeship. Her pork, apple and sage sausage impressed the judges at the East Midlands Pork Product Excellence Awards.
Local butchers in the West Midlands have reported a boost in business by as much as 33% following the horsemeat scandal.
Charlotte Grant reports.
As part of National Butchers Week ITV News Central has been talking to staff at Walter Smith butchers. They have 17 stores across the region.
They are reporting a significant increase in the number of customers coming into their stores, which they attribute to the horsemeat scandal.
Women butchers are now also a key part of their business.
Teressa Malsbury explains that women butchers are more involved now than they ever were before.
Robert Jones is the Director of Walter Smiths butchers. They have 17 shops across the region.
He says that the recent horsemeat scandal has driven more customers into his shops and that people have now been made aware of the benefits of a local butcher.
Today is the start of National Butchers Week. It comes at a time when more people are turning to their local butcher for their meat, following the horsemeat scandal.
Walter Smiths Butchers are a Midlands based chain with 17 shops across the region.
They have reported, in some areas, an increase of 33% in the number of customer visiting their butchers since the horsemeat scare.
National Butchers Week also celebrates more women taking up the trade.