With Birmingham the fastest growing visitor destination according to one travel agent, we look at what might be drawing people to the city.
Market traders have been putting their finishing touches to their stalls ahead of the opening of Birmingham's German Christmas market.
The Birmingham Frankfurt Christmas Market returns tomorrow, so we decided to take a look at what's on offer this year.
Festive revellers across the Midlands are being offered cash rewards of up to £200 in return for reporting drink and drug drivers this Christmas.
West Midlands Police and the Central Motorway Police Group have launched the drink drive campaign.
A new documentary-film by Oscar winning director Kevin MacDonald, is released on YouTube today, starring a family from Barrow-upon-Soar in Leicestershire.
The film, called 'Christmas In A Day', premiered at a BAFTA event in London last night and stars the Smith family as they celebrate Christmas last year.
The family enjoyed the full red-carpet experience with MacDonald, famous for films 'Touching The Void' and 'The Last King of Scotland', who crafted the film from over 360 hours of footage.
Homeless charity Shelter says it is bracing itself for an alarming rise in the number of Midlanders needing help finding somewhere to live this Christmas.
Last year, almost 1,000 people from the West Midlands and more than 600 in the East Midlands called the helpline.
– Liz Clare, Shelter helpline adviser
The threat of homelessness is devastating at any time of year, but it seems to get worse around Christmas as the strains of the holidays close in and the weather gets cold.
Nottingham's Old Market Square will be lit up and transformed with twinkling lights, trees and snow for the official Christmas 'switch on'.
Entertainment begins from 5:30pm later today with the lights being turned on at 6:20pm.
Councillor Cat Arnold, Executive Assistant for Leisure and Culture, said: “Seeing Nottingham City Centre transformed by the Light Switch On is always a memorable and magical moment in the annual event calendar."
“In the Spirit of Christmas this year our lights will be switched on by inspiring teenagers from the Nottingham Children’s Hospital who are involved today despite battling their illnesses.”
Leicester has celebrated its Christmas lights switch-on with a camel-led procession through the city.
Thousands saw the lights come on, and a number of dressed up winter and festive characters, including the 'Snow Queen'.
Pictures courtesy of Pukaar News.
Leicester's Christmas celebrations are underway as the festive lights have been switched on.
Thousands have gathered throughout the day, with festivities taking place across the city. The lights were switched on at 4.30pm.
The city will also be celebrating this week if it is successful in becoming the UK City of Culture 2017. The decision is due to be announced on Wednesday.
Camels are leading a procession through Leicester city centre in preparation for the Christmas lights switch-on this evening.
Other costumes can also been seen in across the city, as thousands are expected to attend the event.
– Peter Soulsby, Mayor of Leicester
Thanks to our wonderful Christmas lights, our fantastic mix of shops, bars and restaurants, and the huge range of entertainment and culture on offer here, visitors to Leicester are guaranteed to find something they can enjoy in Leicester this Christmas.
Speaking ahead of the switching on of Leicester's Christmas lights this evening, councillor Piara Singh Clair believes this years festive celebrations in the city will be the best ever.
Leicester's Christmas festivities are set to be the best we have ever had.
The city council has pulled out all the stops to ensure our traditional celebrations are even more spectacular than usual, with a camel-led procession through the city and a brand new stage event in Humberstone Gate.
And our bid to be UK City of Culture in 2017 has inspired businesses and artists in the Cultural Quarter to develop their own new celebrations for families to enjoy
Lights will be switched on in Leicester this evening, to start Christmas celebrations. Thousands are expected to see the switch-on at the new location of Humberstone Gate West.
This evening's festivities have already begun, including camels being shown off in the city centre.
The event comes in the week that the city will find out if it will become UK City of Culture 2017, with the announcement due to be made on Wednesday.