Online shoppers spent more money this year on Cyber Monday, than the same day in 2012.
Cyber Monday, or Mega Monday, is the day predicted as the busiest day for online shopping each year.
Monday 2nd December saw online sales up by 31.6% compared to last year’s Cyber Monday, with the average online order value amounting to £82.24. That is an increase of 1.4% compared to 2012.
The figures, analysed by IBM, also show shopping on mobile devices has grown by 94.3% year over year, with the majority of these using tablet computers.
Argos, which has a large distribution centre near Burton-on-Trent, dispatched around 300,000 different items on Monday alone.
Records are expected to be broken in the next few hours as tens of thousands of people buy their Christmas presents online.
Dubbed Mega Monday, internet based retailers are expecting this year to be busiesr than ever. But as more of us swap the high street for the comfort of our own homes - could this be the end of Christmas shopping as we know it? Chris Halpin reports.
Midlands online retailers are in the middle of what they call the biggest day of the year for online shopping, known as Cyber Monday.
A number of items have been reduced as companies prepare for the Christmas rush. Last year, Amazon which has a distribution centre in Rugeley, says orders averaged 41 items a second.
With Cyber Monday predicted to be the biggest ever day for online shopping, a lecturer at the business school of Birmingham City University, Dr Stephen McCabe, believes we are not seeing the death of the high-street.
Payday and the arrival of December are the driving factors behind today's expected cyber shopping surge, according to Sage Pay, which has predicted spending of more than £500 million.
“With just four weeks until Christmas, most of us will just have been paid, so Cyber Monday is traditionally the day when consumers rush online to do their Christmas shopping, said Simon Black, chief executive at Sage Pay.
“Given the breadth of shopping and payment options available to consumers, competition between retailers is greater than it’s ever been.
"Plus, with an emphasis on omnichannel and a host of newer payment technologies beginning to make their mark, retailers can find it difficult to stay that one crucial step ahead of the trends.”
Midlands online retailers are preparing for what they call the biggest day for online shopping today, also known as Cyber Monday.
Online retailers from across the region will today reduce a significant number of items in price as they prepare for the Christmas rush.
Amazon, which has a distribution centre in Rugeley, is hiring more than 15,000 people across the country for seasonal positions to satisfy demand.
Last year, the company says more than 3.5 million items were ordered on the site at a rate of around 41 items per second.
Online retailers are experiencing their busiest day of the year as consumers take part in the annual pre-Christmas shopping spree dubbed Cyber Monday.
Argos says its distribution centre in Burton on Trent expected to dispatch more than a quarter of a million items today.
They are taking on up to 200 extra staff for Christmas on top of the 675 who already work there. We sent Wesley Smith along to observe the activity.