JCB are celebrating their millionth digger by encasing the glass front of their headquarters at Rocester, Staffordshire, in a graphic wrap to mark the event.
The picture covers more than 900m² with 207 windows covered.
Behind the glass in the reception is the millionth machine.
JCB are celebrating the production of the one millionth digger since the business started in 1945, that is enough machines to stretch from here to Australia.
The firm have celebrated the milestone by putting it onshow at their headquarters in Rocester.
To mark the anniversary the whole of the glass front of the company's world headquarters has been encased in a giant celebratory graphic.
JCB employs 10,000 workers worldwide, 300 of them in Rocester will gather outside the main reception to cheer the milestone.
The actual one millionth machine is a 22-tonne excavator painted in silver which will be behind the glass in main reception.
The celebration co-incides with the start of the biggest ever deal and customer conference in JCB's history.
Midlands digger manufacturer’s earnings at £365mRead the full story ›
JCB has won an order to produce 1,000 backhoe loaders.
The deal is worth more than £40m and comes as the company marks 60 years of loader production.
The 1,000 machines will be delivered to Brazil throughout 2013 and be used on work to improve rural roads and food production routes.
Most of the JCB's will be produced at the new Sao Paulo site but 12,000 hydraulic cylinders will be made at JCB's World Head quarters at Rocester.
“This is a very important deal for JCB. It is huge testament to the quality and versatility of JCB’s backhoe loaders and it’s fantastic to win an order of this size as we celebrate 60 years of backhoe loader production this year.”
JCB CEO Alan Blake
Staffordshire based JCB have announced it has won a £3 million contract to provide a fleet of new machines to construction supplier Travis Perkins.
The latest contract marks the purchase of the 1,500th JCB machine by the Travis Perkins Group over the last 15 years.
Commenting on the machine contract, which will be supplied by a Leicester-based JCB dealer, JCB’s UK & Ireland Sales Director Dan Thompstone said:
“We are proud to have sold our 1,500th JCB machine to Travis Perkins. JCB is the market leader for sales of mini excavators in the UK and it’s a huge vote of confidence in the quality of JCB products that such an established and well-respected company as Travis Perkins continues to invest in JCB micro and mini excavators in such huge numbers.”
An iconic Midlands business known across the world that employs thousands across the region reached a milestone today.
JCB has presented the latest backhoe loader to roll off the production line to its new Russian owners in a special ceremony on the shop floor.
Workers at JCB in Staffordshire are today celebrating the production of half a million backhoe loaders, commonly known as the 'digger'.
The first digger rolled of the production line 59 years ago.
JCB today mark the production of the half a millionth backhoe loader also known as a digger. The machine that made the company famous.Read the full story ›
More than £30,000 has been raised in a mud fun run organised by JCB.
The event took place at a five-mile course featuring over 20 obstacles, near to the grounds of the firm's headquarters in Rocester in Staffordshire.
Around 500 people, including employees and members of the public, took part. The money raised will go towards the company's £1 million NSPCC appeal to support Carole House, a specialist centre in Newcastle-under-Lyme.