A campaign to tackle the blight of litter thrown from vehicles on to roads has been launched in Northamptonshire.
Those caught throwing rubbish from the vehicles could face a fine of £75 or more.
Posters announcing the new campaign have been put up along the county's main roads and at petrol stations and fast food outlets.
A Midlands council has decided to take drastic action against litter bugs - they're simply going to stop the clean-up operation for two days in November in order to make a point.
Derby City council says enough is enough. Each year it costs taxpayers one billion pounds to keep the streets of Britain clean - but with increasingly tight budgets the council says money is being wasted.
To demonstrate how much litter is dropped in Derby, one weekend no regular litter picks will take place. Councillor Ranjit Banwait explains the thinking behind the controversial idea.
Litter will be left uncollected on the streets in Derby City centre for a whole weekend in November to show people how much is dropped.
The city council's street cleaning team hope the experiment will make shoppers more aware about the rubbish they throw on the floor.