Anti-bullying campaigners are celebrating the removal of a controversial gym advert that was at the centre of a fat-shaming row.Read the full story ›
Anti-bullying campaigners are calling for the removal of a controversial gym advert in Long Easton, which suggests aliens are coming to abduct people who are overweight.
The gym owners responsible say it was only intended as a bit of fun, but now the advertising standards watchdog is assessing complaints that the ad is offensive.
Watch Gail Mellors report here:
Fit4Less gym in Long Eaton has released a statement following criticism about one of its posters.
The poster pictures some aliens beaming up a person into their space ship.
Text on the advert reads: "They're coming…And when they arrive they'll take the FAT ones first!" It then says "Save yourself!" with an arrow pointing to the gym's website.
A spokesperson for Fit4less said:
"We have used this campaign many times across our network of some 90 fitness clubs. We certainly didn’t mean to cause offence and we care about the relationships that we build with the communities that we serve.
"We also believe, however, that if we are going to reach more people as a sector then we need to stop taking ourselves so seriously and realise that if we want to attract normal people, then we need to be willing to poke fun at ourselves and our irreverent messaging is designed to do exactly that.
"We have found that by taking a lighted hearted approach we can connect with more people who would enjoy what we have to offer."
A mother who runs an anti-bullying charity has called for a controversial gym advert to be removed.Read the full story ›
Police have attended a small explosion at a former petrol station in Long Eaton.
Emergency services were called to the site, in Tamworth Road, shortly before 12.30pm today following reports of a small explosion.
One man, thought to be in his 40s and working at the site, suffered burns and has been taken to the Queen’s Medical Centre for treatment.
Police are appealing for witnesses after a house in Long Eaton was broken into.
Sometime between Sunday, January 3 at 7.45am and Monday, January 4 at 5.25pm a house on Speedway Close was broken into.
Offenders smashed glass in the French doors and then stolen a television, DVDs and a PlayStation 4 with games.
Anyone with information is asked to contact DC Lesley Smith on 101 quoting crime number 590/16.
To report crime anonymously call Crimestoppers on 0800 555 111.
Derbyshire Police have tweeted that a lorry has crashed into a railway bridge in Long Eaton.
Traffic problems are expected.
A lorry has collided with a railway bridge in Tamworth Road, Long Eaton. We will soon have to close the road. We anticipate traffic problems
A mother whose baby had his leg and fingers amputated after contracting meningitis says her son is now making a good recovery.Read the full story ›
Police have released CCTV pictures of two people they want to speak to after a man was attacked in a Derbyshire nightclub.
The 44-year-old victim was hit on the back of the head, and was then hit again when he fell to the floor at Manhattans in Long Eaton on October 26 at 1.50am.
The offender was white, in his early 30s, of stocky build and with fair hair.
Officers have released two images of men they want to identify. One of the images shows a man inside the club, while two others show two men walking outside. One of the men is wearing a body warmer.
The swimming pool at West Park Leisure Centre in Long Eaton will be closed for five weeks over Christmas and New Year for maintenance work.
The pool will shut down at 1pm on Saturday December 13, and work will start immediately on the pool's circulation pipework.