Les Cope-Newman, Vice Chairman of the Business Improvement District, describes what the government backing means for Loughborough.
It has been selected as one of 27 towns in the UK, along with Leamington Old Town, to be backed by the government to revive its High Street.
Its all part of a report published by Mary Portas that has highlighted the need to rejuvenate High Streets that have struggled in the economic climate.
The scheme allows Town Teams to attend workshops and semiars that address the key challeneges that face struggling town centres.
Loughborough and Leamington Old Town are to receive backing from the Government to rejuvenate their High Streets
Wolverhampton is one of only 12 towns in the UK to have been selected for the Portas Pilot.
Hundreds of towns across the country have applied to become part of the Mary Portas’ Pilot Scheme to rejuvenate their High Streets.