The Good Food Show at Birmingham's NEC has been coming back to the city for 30 years.
The world cheese award judging started earlier. Cheeses from all over the world are being tasted to find the winner.
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After praising the area's "extraordinary history" Sion Simon said it was unfortunate there is not a "West Midlands Rovers".
Despite a decline in the number of stray dogs in the region, many can't be reunited with owners due to out of date microchip details.