Speaking about today's relaunch of camera chain Jessops, new Chief Executive Peter Jones said:
"I believe Jessops is an iconic British brand which can lead the retail resurgence on Britain's high streets, powered by new innovations and world-leading, expert staff.
"Image is everything, and even in the mobile and tablet era, there's no substitute for a quality camera when it comes to taking the perfect picture."
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Antonio Pedro De Olivera Alves was sentenced to 11 years in prison in his absence after he fled the UK in 2013.