JCB is celebrating record profits for last year.
Despite a decline in demand, sales in Africa and America have continued to grow for the Staffordshire-based company.
Business leaders say the company is vital to the economy, supporting more than 20,000 jobs in the UK.
John Willats reports.
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A dry day across the region with bright or sunny spells after a frosty start. However, cloud will tend to increase from the west by evening.
After a cold, bright and frosty start, skies will gradually turn cloudier through the afternoon. However, it will stay dry with light winds.
An engineer has been confirmed dead in the crash in Wales. The RAF say the pilot survived and is receiving treatment.