Birmingham City have confirmed that electronic cigarette company Nicolite will be the club's principal partner and shirt sponsor for the 2013/14 season.
Help Harry Help Others will have their logo on the front of all infant, junior, baby and Blues Academy kits.
More top news
Jaffa Cake fans have been left outraged after boxes of them dropped in size from 12 to 10.
Contractors are using a road surface which cannot be laid when it's wet or cold - leading to fears the eight-week, £8m project will overrun.
Dry today with pleasantly warm sunny spells developing.