The new Range Rover Sport, built at Jaguar Land Rover (JLR) in the West Midlands, has set the fastest recorded time for a land vehicle crossing on one of the harshest and most challenging desert environments in the world.
The record, set in Dubai, United Arab Emirates, saw the new model cross a harsh desert known as ‘The Empty Quarter’ in a fastest recorded time of 10 hours, 22 minutes. The desert is the second largest after the Sahara and known for temperatures exceeding 50 degrees Celsius.
The time was set by a standard production new Range Rover Sport with a 5.0 litre supercharged V8 petrol engine, running standard tyres. The only modification to the vehicle coming out of the JLR site at Lode Lane in Solihull was the fitment of an underbody protection plate.
The challenge is the second that the new Range Rover Sport has completed in recent months, following its record hill climb for a production SUV at Pikes Peak in America in June.
In September, the luxury car maker revealed a £1.5billion investment into its plant at Solihull, creating 1,700 new jobs.
And earlier this year, the company also announced it would be increasing its investment into its new factory at the i54 business park in South Staffordshire to £500million, employing a total of 1,300 people.