Shopping vouchers are being offered to new mums as an incentive to get them breastfeeding their babies.
The idea is part of a research project by the University of Sheffield, and will be carried out in Chesterfield.
Researchers are examining ways to boost the low rates of breastfeeding.
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A frosty night for some tonight, then rather cloudy tomorrow.
Cold overnight. Rather cloudy with showery rain on Thursday.
Adrian O'Kane died after allegedly being run over by a drink driver.