Road safety charity Brake has revealed that 60,000 drivers in the Midlands have points for using mobile phones whilst driving and other distractions.
Lorna Kermode, the daughter of Paul Collins from Warwickshire who was killed on his way to a family Christmas dinner in December 2011 said: "We're trying to make people realise that you're driving a vehicle that is very dangerous if you aren't concentrating properly.
"Even talking to someone in the car takes your attention away from the road and we want people to be aware that other people are on the road and you must be aware of them. You must be aware and in control of your vehicle."
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Duller conditions moving back towards the coast through the morning, leaving a mainly dry day with warm sunny spells.
Showery outbreaks of rain will become more widespread through Thursday with heavy and locally thundery downpours possible.
Pollen: West Midlands Update