The region's police forces are gearing up for Black Friday in two days time, due to be one of the biggest nights out of 2013.
On this night last year Staffordshire Police received 414 calls to its 999 service between 2pm and 7am.
There'll be more staff on hand in its call centres and on the streets.
The Force's tips for a safe night out include:
arrange a lift home
make sure your phone is fully charged
don't accept lifts from cruising taxis
don't leave drinks and bags unattended
never leave a party with a stranger
don't walk home alone
don't take short cuts
only drink non-alcoholic drinks if driving
stick in a group
don't drive for at least 12 hours after your last drink