Models who use sunbeds have been banned from Liverpool Fashion Week.
The city council said the event will only employ models who have pledged not to use sunbeds.
It is part of a campaign to highlight the issue of unsafe tanning.
The director of Liverpool fashion week Amanda Moss explains the decision.
Models who use sunbeds have been banned from this year's Liverpool Fashion Week.
The city council says the event will only employ models who have pledged not use sunbeds.
It's part of a campaign to highlight the issue of unsafe sunbed use.
A survey's revealed the number of girls and boys under the legal age of 18 using sunbeds in Liverpool is five times the national average.
Our correspondent Ann O'Connor has been speaking to one young woman whose addiction to tanning led to skin cancer:
Liverpool City Council has launched a campaign to cut the number of teenage girls using sun beds.
It comes after a survey revealed that the number of under age girls using them in the city is five time the national average.
For more information visit "The Look To Die For" website: thelooktodiefor.co.uk
A campaign to reduce the number of teenage girls using sunbeds in Liverpool is being launched. Liverpool City Council have published these statistics about sunbed use:
- 50% of girls in Liverpool aged 15-17 have used a sunbed before
- The national average in the 15-17 age range is 11%
- 40% of sunbed users aged 11-17 in Liverpool use them at least once a week
- Teenage girls and their mothers in Liverpool felt using the sunbed 2-3 times a week between 3-6 minutes was 'normal' and 'safe'
- The average age girls start using the sunbed in Liverpool is between 13-14
A campaign to reduce the number of teenage girls using sunbeds is being launched in Liverpool. Half of young women between 15 and 17 are believed to have used them.
Liverpool City Council says the national average is just 11%. They also say the average age girls start using sunbeds in Liverpool is between 13 and 14.