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  1. ITV Report

YouTube set to launch new ad-free music streaming service

YouTube announced a new music streaming service today that will give users access to ad-free music videos, playable without an internet connection for the first time.

Credit: YouTube

Called YouTube Music Key, the new service will cost £9.99 a month, and although there is no set launch date for a full version, a trial goes live today.

At the announcement in London, YouTube said it had become "the biggest music service on the planet".

We want YouTube to continue to be the best place for fans and artists to connect. We want fans to be able to connect with more of the music they enjoy, and we want artists to be able to connect to communities and fans as well as create a new revenue stream. We have a very unique and creative ecosystem, and we think that the music experience can improve with the features that we're going to unlock today.

– Anjali Southward, YouTube