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  1. ITV Report

With two months to go, Selfridges hopes you're feeling Christmassy

Selfridges is unveiling its Christmas window displays in the hope of getting shoppers into the festive spirit more than two months before the big day.

The Oxford Street windows show a range of scenes including a London market complete with 5,000 hand-painted Brussels sprouts, commuters on gold bikes adorned with Christmas wreaths and a giant inflatable red-breasted robin.

The biggest triple-sided window at the corner of Oxford Street has 10 Pearly Kings and Queens-inspired Father Christmases adorned with almost 120,000 pearly buttons.

A team of more than 500 people have been working on the displays for more than a year, with more than 100 working on them continuously for 24 hours a day over the last eight days in a rotation of shifts.

We love to pull out all our creative stops and come up with Christmas displays, from our windows to our in-store decorations, which not only capture the spirit of Christmas but also the spirit of Selfridges with its bias to surprise and its unique sense of fun.

– Hannah Emslie, Head of creative presentation at Selfridges

This year our 'With Love From' theme is also celebrating the spirit of London, Birmingham and Manchester where Selfridges has its stores.

– Hannah Emslie, Head of creative presentation at Selfridges