The company tasked with continuing London's 2012 Olympic legacy has launched a new campaign to try and get more people involved in sport.
The Take 12 Challenge will attempt to get 12,000 people from London to complete 12 hours of exercise
He was a sporting icon of his age and one of the most popular sportsmen of his generation. And today former boxing world champion Barry McGuigan found himself with a new generation to inspire.
He joined scores of youngsters in east London for the launch of the Take 12 Challenge - an Olympic legacy project to introduce young people to sport and exercise. Piers Hopkirk reports.
Olympic swimmer: 'It's all about getting kids more active'
Adam Whitehead told ITV News why he thinks it is so important to get children active. The former Olympic swimmer was speaking at the launch of the Take 12 Challenge, an initiative aimed at getting youngsters involved in sport.
Boxing and swimming classes to feature in the Take 12 Challenge
The company tasked with continuing London's 2012 Olympic legacy has launched a new campaign to try and get more people involved in sport.
Barry McGuigan at the launch this morning
As part of the Take 12 Challenge, the Barry McGuigan Boxing Academy will run a series of training sessions for almost 1,200 people. Additionally, Total Swimming will give free swimming lessons to more than 1,000 local residents at the Make a Splash pop-up pool.
London Legacy Development Corporation launch sports initiative
The company tasked with continuing London's 2012 Olympic legacy has launched a new campaign to try and get more people involved in sport.
They have launched the Take 12 Challenge, which aim to inspire 12,000 people from the Olympic Host Boroughs to complete either 12 hours of physical activity or cover 12km over a 12 week period
Barry McGuigan with some children attending the opening of the Take 12 Challenge Credit: Take 12 Challenge
The event was launched by former World Featherweight Champion Barry McGuigan and his son Shane, who is a professional boxing trainer. They were also joined by Olympian Adam Whitehead and two-time Paralympic Gold Medallist Ian Rose.