Barclays to end its sponsorship of 'Boris Bikes'

Barclays is to end its sponsorship of the so-called Boris Bikes which were introduced by London Mayor Boris Johnson to the capital in 2010.

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TfL begins hunt for new sponsor for Boris Bikes

In recognition of the growing demand for cycling expenditure, TfL is to seek new commercial partners to add significant sponsorship income to the £913 million already devoted to cycling.

There will be no reduction in public funds spent on the cycling programme, which have been entirely protected from the cuts in the Comprehensive Spending Review and Autumn Statement.

Barclays remains committed to the sponsorship agreement signed in 2010, but the bank and TfL have decided not to take up the option to extend it.

– Graeme Craig, Transport for London

Barclays to end sponsorship of London's Boris Bikes

Barclays is ending its sponsorship of the so-called Boris Bikes. The bank's logo has been sen on the blue cycles since their introduction three years ago.

The announcement comes in the wake of concerns over cycling safety in the capital Credit: Press Association

Transport for London will have to look for be forced to look for a new sponsor after Barclays announced plans to discontinue with the deal at the end of its contract in 2015.


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