Dozens of people queued to get their hands on clothing and shoes donated by Victoria and David Beckham at the British Red Cross in Chelsea.
Collection includes shoes by Jimmy Choo and suits by Dolce and Gabbana alongside tops, suits, trainers and dresses.
A pioneering new ward has been created to provide specialist care for those who need it most at The Royal Hospital Chelsea.
Gucci, Prada and a Versace were just some of the brands up for grabs at a unique sale today. But not at a boutique designer store, instead it was a charity shop in West London.
And there was a touch of showbusiness in the air, because on sale were clothes donated by David and Victoria Beckham, in order to raise money for the Philippines typhoon disaster. Ruth Banks went to see what she could get her hands on.
Jose Mourinho is uncertain what to expect from his Chelsea players in tomorrow's fixture at West Ham but is demanding improved performances away from home in the coming weeks.
Chelsea have won only one and lost two of their five Barclays Premier League matches away so far this season ahead of the trip to Upton Park, where the Hammers claimed a 3-1 fixture last season.
Jose Mourinho said:
"We have to do better. Our fixtures until now were not the easiest ones, especially when we speak about matches away. We've played already against two title contenders (Manchester United and Tottenham, both draws)
"We've had difficult matches, but of course we want to do better and we need to get more points in the next five matches away than we did in the first five matches (away)."
After an amazing day of sales at our Kensington & Chelsea shop, we'll be closing at 5pm #soldout
Items donated by the Beckhams for the charity auction in Chelsea are being sold on ebay. A pair of Victoria Beckham's D&G shoes had a starting bid of 99p.
Clothes donated by David and Victoria Beckham have gone on sale at a charity shop in southwest London, including a wall filled with designer shoes.
Victoria Beckham has packed the last of 20 boxes for the charity shop in Chelsea, which included a big clear out of her shoe collection.
– Victoria Beckham
David and I are supporting the Red Cross Shop Drop for the Philippines campaign and we urge everyone in Britain to do the same.
Everyone has something in their closet they were holding onto, a dress, suit, or pair of shoes they thought they might wear again.
Dig them out, bag them up, drop them off and give someone else the chance to buy them, raising much needed funds for the Red Cross aid effort.