Residents in Chiswick heard screams coming from the flat of a disabled woman, as the property was engulfed in flames.
Neighbour Toni Simonovski was among those who tried to save her, carrying her out of the flat.
Paramedics spent over an hour trying to revive the victim, but it's thought she had been overcome by fumes. She was pronounced dead at the scene.
Toni Simonovski talks to reporter Phil Bayles.
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What a year it's been full of ups and down, turmoil and change and it seems events here in London have got the entire nation talking.
They took a week-and-a-half to put up and cost £30,000.
The shop has been criticised by passers-by and in online forums for selling Union flag socks, chair and telephones.