Max Clifford speaks outside Belgravia police station

PR guru Max Clifford speaks to the media outside Belgravia police station, in central London. Credit: Jonathan Brady/PA Wire

PR guru Max Clifford protested his innocence tonight outside Belgravia police station after being arrested by detectives investigating the Jimmy Savile sex abuse scandal.

He described the allegations as "damaging and totally untrue".

The publicist was held at his Surrey home at 7.40am on suspicion of sexual offences and taken to Belgravia police station in central London for questioning.

He was arrested as part of Operation Yewtree, the investigation into allegations of sex abuse surrounding Savile and others, before being bailed at around 9.20pm.

Speaking outside the police station, a shocked-looking Clifford said: "These allegations are damaging and totally untrue.

"On a personal level, they are very distressing for myself, my wife, my family and loved ones."Anyone who really knew me all those years ago and those who have known me since will have no doubt that I would never act in the way that I have today been accused."

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Max Clifford arrested

PR guru Max Clifford has been arrested by detectives investigating the Jimmy Savile sex abuse scandal