Tim Kelsey, NHS England's national director for patients and information, said:
"From this first publication, we can see a significant and real variation in the quality of customer service across the NHS. There are home truths here and everyone will expect those trusts who have large numbers of their patients choosing not to recommend their services to respond as quickly as possible"It is important, however, this early data is treated carefully. Low response rates can have a dramatically disproportionate impact on scores.
"As more and more patients respond, the data will become more and more robust. Just as important is the additional information given around the chosen score, as this can identify the care, the staff, the processes that make a real difference to patients."
NHS England has published the results of a nationwide survey of patients, which is being described as "Tripadvisor for the NHS".
With a fanfare and a tweet from Number 10, the curtain rises on the NHS Friends and Family rating system but what do the results mean?