The operator of the official Titanic Memorial Cruise from Southampton has reported a surge in bookings following the first episode of Julian Fellowes' mini-series on ITV.
The operator had nearly 6,000 hits to its website in the few hours during and immediately after the screening on Sunday night.
ITV's new four-part drama about the sinking of the Titanic begins on Sunday.
A two month expedition has produced some of the most detailed images of the Titanic on the sea bed.
An Exclusive look behind the scenes of ITV1's new drama Titanic, written by Downton Abbey's Julian Fellowes.