Distressed sailors and struggling swimmers. If you are in trouble at sea - they will be there to help you.
And this summer Kent and Essex had the UK's busiest coastal RNLI lifeboat stations - at Southend on Sea and Ramsgate.
But with the worst summer on record for 100 years - why have call outs soared in some areas? Sarah Saunders has been finding out.
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Your morning weather in the west of the region
Your morning weather in the east of the Meridian region
Latest Meridian weather for east of the region