The voting in the Eurovision Song Contest can be predictable and somewhat political, but each year thousands of the region's music fans look forward to the musical competition!
This year the host country is Sweden and the UK is hoping that the Welsh diva Bonnie Tyler will bring home a prize.
Never one to miss the chance of experiencing the eclectic sounds of European pop - ITV Meridian correspondent Mike Pearse caught up with some fans from the South who made the journey to Malmo. He also spoke to the songstress on the day before Eurovision itself.
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It's been fun in the snow for the region's children, with some schools closed.