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Enticing Chinese tourists to 'wet and cold' UK

Blenheim Palace in Oxfordshire is hoping to play a major role in attracting Chinese tourists to Britain.

Chinese tourist campaign launched at Blenheim Palace

Video. It's one of the country's finest stately homes. Blenheim Palace in Oxfordshire is hoping to play a major role in attracting Chinese tourists to Britain, a country they have traditionally seen as too 'wet and cold.'

Today, a campaign was launched at the Palace to make us the number one destination in Europe for Chinese visitors.

Rachel Hepworth reports.

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